Social Marketing Contractor (RT60 / iDrumTune Pro Influencer Campaign)

RT60 is looking for a Social Marketing Contractor to build authentic connections between our music innovation brand and the global drumming community. You’ll lead an influencer-driven social campaign centred on our flagship app, iDrumTune Pro, helping more drummers discover how it enhances their tuning, learning, and performance.

 

This role combines relationship building with smart, data-informed storytelling to drive genuine engagement, brand trust, and measurable app growth.

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Responsibilities

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• Lead a social media campaign promoting iDrumTune Pro through collaborations with drummer influencers.

• Develop and execute a strategy focused on credibility, engagement, and community growth.

• Grow RT60’s presence across Instagram, TikTok, and YouTube Shorts using authentic, drummer-relevant content.

• Identify working drummers with strong networks, clear voices, and a focus on kit sound, education, and performance.

• Build lasting relationships with creators, encouraging content that naturally integrates iDrumTune Pro into their real drumming workflows.

• Work closely with RT60’s sales, product, and creative teams to keep messaging and tone consistent.

• Track engagement, retention, and performance metrics to refine outreach and influence strategy.

 

Skills & Competencies

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• Strong grasp of social media platforms, algorithms, and music/cultural trends.

• Genuine connection with and understanding of the drummer community.

• Excellent communication and relationship‑building skills.

• High emotional intelligence and empathy for creative audiences.

• Skill in digital storytelling and community engagement.

• Experience with social listening tools, CRM systems, or influencer management.

• Analytical yet intuitive approach to balancing metrics with human connection.

 

What Success Looks Like

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• A network of drummer influencers actively sharing practical, genuine content using iDrumTune Pro.

• A lively, trusted drummer community discussing tuning and performance, integrating the app into their routines.

• Growth in engagement quality, collaborations, and app installs linked to influencer activity.

• Real, ongoing relationships built on authenticity and shared creative purpose.

 

Ideal Background

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• Experience in social media or influencer marketing—ideally within music, tech, or creative communities.

• Proven ability to build human, authentic digital brands.

• An understanding of music education and creative tool adoption.

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Hours, Pay, Location

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• This is initially a short-term and part-time position, requiring 10hrs of work per week for a period of 3 months.

• The pay rate is £25 per hour.

• The successful candidate will generally work remotely from home, with an expectation of in-person meetings approximately once per month with RT60 team members in Central London or the St Albans area.

 

How To Apply

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Please email giles@rt60.uk with

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• An up-to-date CV and

• A summary explaining how you are well-suited for the role.

 

Shortlisted candidates will be invited to attend a short online interview. No agencies please - direct applications only.